Ace Gapuz
CICP: Vice President for Externals
Company: Blogapalooza

Ace Gapuz is the CEO of Blogapalooza, one of the Philippines’ leading influencer marketing companies and a pioneer in bridging brands with creators in authentic, impactful ways. With over a decade of experience in digital marketing, community-building, and influencer engagement, Ace is widely recognized as a trailblazer in the country’s creator economy. Her work has helped shape industry norms around ethical practices, creator-brand partnerships, and inclusive digital storytelling.

As Vice President for Externals on the Executive Committee of the Creator and Influencer Council of the Philippines (CICP), Ace leads the council’s strategic engagement with external stakeholders. She spearheads partnerships with brands, agencies, platforms, and government institutions—advancing CICP’s mission through collaboration, advocacy, and public-facing initiatives. She also plays a key role in positioning the council as a thought leader on national issues surrounding creator rights, ethical influence, and industry growth.

Through Blogapalooza and her work with CICP, Ace champions transparency, fair creator compensation, and the elevation of influencer marketing standards in the Philippines. A frequent speaker and mentor, she advocates for empowering creators with access, tools, and opportunities that enable long-term success—as professionals, storytellers, and changemakers in the digital age.